Digital Identity Net (oneid)
Project Overview
Digital Identity Net (DIN) revamped its website to enhance customer verification within banking apps by clearly communicating its advanced proposition to both B2B and B2C audiences. The challenge was to present this complex proposition in an easily understandable and engaging way. By conducting stakeholder workshops, we developed user-friendly customer journeys and utilized lightweight Lottie animations to create an engaging experience without compromising speed. Additionally, we provided comprehensive help guides and an intuitive CMS, enabling DIN to create unique landing pages and improve their communication strategy.
New brand. New website.
Fast turnaround.
DIN had limited time to enhance the brand. They needed a simple way to encompass the new proposition and visual identity that strengthens the brand across multiple digital channels.
Research Stage - Client Kick-Off Meeting
This I.A. highlights the product (OnelD) and the company (About Us), while also showcasing OnelD's social benefits (Updates). It enhances the OnelD product offering by including explanations, benefits, and insights into the company culture and vision to emphasize DIN's transparency and trustworthiness. The Solutions area is divided into two sections on the homepage (Business & Bank), clearly showing how OnelD relates to these client areas for a better user experience.
Confirmed route, Condensed view
Information Architecture
Confirmed route, full I.A. chart
Concept developments, required vectors and 3D elements
Managed to achieved a clean, modern, sophisticate concept.
Concept Finale
